Who will save the media from themselves?
- Thursday, August 09 2007 @ 07:17 PM CST
- Contributed by: filbert
- Views: 2,055
US public sees news media as biased, inaccurate, uncaring: poll
More than half of Americans say US news organizations are politically biased, inaccurate, and don't care about the people they report on, a poll published Thursday showed.Here's the detail. Some highlights:
And poll respondents who use the Internet as their main source of news -- roughly one quarter of all Americans -- were even harsher with their criticism, the poll conducted by the Pew Research Center said.
More than two-thirds of the Internet users said they felt that news organizations don't care about the people they report on; 59 percent said their reporting was inaccurate; and 64 percent they were politically biased.
The internet news audience – roughly a quarter of all Americans – tends to be younger and better educated than the public as a whole. People who rely on the internet as their main news source express relatively unfavorable opinions of mainstream news sources and are among the most critical of press performance. As many as 38% of those who rely mostly on the internet for news say they have an unfavorable opinion of cable news networks such as CNN, Fox News Channel and MSNBC, compared with 25% of the public overall, and just 17% of television news viewers.Journalism has a problem. Continuing to loudly proclaim "But we aren't biased, really, it's our audience that's biased!" isn't going to solve the problem. Only when journalism as an industry comes to grips with their fundamental biases and prejudices will they begin to recover their trade's reputation.
The internet news audience is particularly likely to criticize news organizations for their lack of empathy, their failure to "stand up for America," and political bias. Roughly two-thirds (68%) of those who get most of their news from the internet say that news organizations do not care about the people they report on, and 53% believe that news organizations are too critical of America. By comparison, smaller percentages of the general public fault the press for not caring about people they report on (53%), and being too critical of America (43%).
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Across every major news source, Democrats offer more favorable assessments than do independents or Republicans. The partisan divide is smallest when it comes to local TV news, which 83% of Democrats rate favorably along with 76% of Republicans. The differences are greatest for major national newspapers, such as the New York Times and Washington Post. Fully 79% of Democrats rate these newspapers favorably compared with just 41% of Republicans, based on those able to rate them.